People

Process

Technology

Product Development Assessments

We help your brand turn concepts into executable realities with greater efficiency and fewer revisions.


Going from a beautiful sketch or concept to a finished production-ready product takes skilled resources and knowledge of the customer, supply chain and the associated costs. It also requires a process, both loose enough to enable creative thinking, and diciplined enough to get product on shelf in time.


WDA guides your organization in creating the right plan to increase speed to market, consistently hit your milestone dates and identify the right tools to facilitate product development. We've also assisted companies that were having calendar issues, supplier delays or wanted to better educate their employees on industry best practices and understand how they can be more competitive in the market.